Go India, go future!

Social change does not work like a business change. Social change organizations are not exactly like business. A different context defines the problems and a different mind-set is required to approach the work.

Easy, isn’t it?Everybody knows.
But it is so hard to deal with when business meets social.

It just starts with the language. It is hard to find the same language and understanding when business and non- profit organisations meet and talk about needs, complexity, strategy and measuring success.

Meanwhile business people aim to develop a strategic business plan, deduce activities and fix key performance indicators by expecting the same from the social sector, and viceversa non- profits are not always deeply familiar with these typical business approaches and methodology or do not define them as focus needs and activities.
Working together requires a huge learning process on both sites and the acceptance that there is so much…

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